HSD Announces Results of the Seattle Sweetened Beverage Tax Public Awareness & Counter-Marketing Campaign Consultant Contract RFP
November 7, 2019
The Seattle Human Services Department (HSD) is pleased to announce the results of the 2019 Seattle Sweetened Beverage Tax (SBT) Public Awareness & Counter-Marketing Campaign Consultant Contract Request for Proposal (RFP) that closed on October 2. The RFP sought consultants interested in developing a public awareness campaign about health impacts of consuming sugary drinks by supporting two strategies recommended by the SBT Community Advisory Board: a mass media counter-marketing campaign led by a community-based organization (CBO) and a youth-led counter-marketing campaign led by a CBO. The rating committees recommended fully funding The Vida Agency in the requested amount of $547,347.